Dear Lake County Community,
In January of 2020 we started our 2020 - 2022 strategic planning process. By March 2020 we had had several staff meetings devoted to the process and received input from the Library Board of Trustees. We were getting ready to reach out to the community for input and then...well, you know what happened.
We tried to finish it up while we were closed in the Spring, but thinking about the future at that time proved to be challenging. So, for the last year it has sat in strategic planning purgatory, waiting patiently to be brought back to life. Even though we had no formal strategic plan in place this past year, library staff has done an extraordinary job of being both flexible and responsive to help meet the needs of our community. We'll have an annual report available soon which will highlight the great programming, services, and collections library staff developed in response to COVID-19.
Although we are not back to normal operations, we have started to turn our attention back to long term planning and are ready to share our Strategic Plan for 2021 - 2023. We see this strategic plan as a "living" document, which means that the plan will undergo regular review so that we can respond to any changes in community needs and incorporate feedback from our community.
Several goals within our strategic plan include gathering data or feedback to inform our decision-making. There is no better time than the present to get that started! We want to hear about what you think of our goals. Did we hit the mark? Do you think we are missing some things? Let us know by filling out this short (I promise!) survey.
Sincerely,
Brena Smith
Director
Strategic Plan 2021 - 2023
Goal: Community Engagement
Objective: to help identify needs, ideas, and barriers to participation in library programs and services
Use social media platforms and newsletters to communicate with patrons and promote surveys and other forms of data collection
Work with local partners to help determine community needs
Ensure all communication is available in Spanish
Ensure all communication is available in paper form
Objective: To be a community partner, facilitate lifelong learning, and encourage engagement with collections through programming
Each department engages with ongoing program and collection development
Identify and maintain partnership with local organizations
Goal: Marketing and communication
Objective: Promote programs, collections and news in the library with a marketing plan.
Maintain a social media plan for all departments
Send biweekly newsletters
Create and send regular press releases
Create a long-term marketing plan
Goal: Fundraising
Objective: Facilitate the creation of a foundation to support fundraising efforts through events, campaigns, and grant writing
Objective: Maintain list of prioritized projects that are not supported under the library's regular operating budget (If I had a million dollars…).
Identify projects through:
Evaluation of departments
Communication with Lake County community
Goal: Collections
Objective: Promote collections of all formats through reading lists, social media, and reading challenges:
Create on-going reading challenges
Develop reading lists and research guides, accompanied by displays
Identify underutilized print and digital collections
Goal: Engage Underserved Populations
Objective: Identify underserved populations through research and data collection
Review library literature to identify existing research
Partner with local organizations for data collection
Objective: Develop ongoing plan for engaging the Spanish speaking community, including development of programs, library collections, and services.
Ensure all marketing and communication materials are available in Spanish
Offer interpretation for all in-person and virtual programming
Maintain collection of relevant Spanish language books and DVDs
Goal: Promote, develop, and preserve local history collections
Objective: Assessment and preservation of physical materials: FY 2021
Conduct assessment and plan;
Identify at-risk materials
Assess and prioritize uncataloged materials
Create Collection Development Policy
Objective: Develop and assess digital collection: FY 2021-22
Develop digital preservation plan
Develop standard for selection and digitization of materials
Migrate digital collection to new platform
Objective: Promotion and engagement FY 2021-22
Programming: Provide at least 6 programs a year
Research support & tools: research guides
Creating bilingual "research" materials
Spanish language materials
"Informal" ideas for engagement
Oral History FY 2021-22
Develop interview guidelines
Identify and prioritize interviewees
Goal: Leaving room for the unexpected!
Unexpected opportunities and barriers arise, and we want to be nimble and responsive in those situations. To assist in this, we will have our priorities laid out for each goal as an organization and as members of the library team. Additionally, the actions associated with each goal will be tied to our operations plan. Our ultimate goal is to support every staff member’s ability to carry out the Library’s mission and create a joyful space for our community.
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